Pehel, the social initiative wing of Jagran Prakashan Ltd. believes in forging partnerships beyond the paraphernalia of mere marketing. The social marketing approach is more concerned with positive changes rather than the profit motive, and therefore, we seek to further demonstrate and strengthen Pehel’s social commitments through partnership with different social actors, including:
Civil Society Organizations /NGOs
International and National Donors
Govt. Departments and Ministries
Corporate companies, particularly their Social Responsibility wings
The issues pursued by Pehel’s partners get a wider visibility through our outreach whereas their support provides sustainability to Pehel’s endeavor. The synergistic outcome of such partnerships creates a tripartite win-win situation for Jagran-Pehel, its partner and the community which remains the most important stakeholder in this effort.